State Park Bar Website

PROJECT TYPE: BRAND IDENTITY • WEB DESIGN

PROJECT DETAILS: State Park had outgrown their original website (they’d been using it for nine years!) and needed a more robust option that included event booking, a music calendar, and accessibility options. They wanted to retain the lo-fi aspect of their original website, which was essentially a splash page with menu links. This was a fun challenge - creating a fully functional website that conveys all the right information while still maintaining the dive bar edge that guests experience in person. I sourced vintage postcard assets and used a ton of reference from around the restaurant to capture the vibe on the main page and across the headers for each subpage. This site was built using Webflow.

Check it out yourself at www.statepark.is

LATE 2023

MAIN PAGE

I wanted to keep this main page as simple as possible while expressing the vibe of the restaurant. All necessary information is easy to spot and accessible.

MUSIC CALENDAR

This page is updated monthly and needed to be functional. State Park hosts rotating all-vinyl dance nights and more - nights with set dates are highlighted before the calendar.

ABOUT PAGE

This page explains State Park at a glance, highlights our management and ownership team, and links to newsletter signup. The childhood team photos is my favorite part.

First Draft Comps

Wire frames for the website . . .